First-Line Supervisors of Retail Sales Workers

Career Overview

Directly supervise and coordinate activities of retail sales workers in an establishment or department. Duties may include management functions, such as purchasing, budgeting, accounting, and personnel work, in addition to supervisory duties.

Also Known As

  • Department Manager
  • Meat Department Manager
  • Shift Manager
  • Store Manager

Alternate Job Titles

  • Art Gallery Director
  • Auto Leasing Manager
  • Auto Parts Manager
  • Auto Rental Supervisor
  • Automobile Leasing Supervisor
  • Bakery Manager
  • Branch Manager
  • Branch Store Manager
  • Car Rental Manager
  • Cashier Manager
  • Cashier Supervisor
  • Concession Manager
  • Convenience Store Manager
  • Dairy Department Manager
  • Dairy Store Manager

What You'll Do

In this role, your typical responsibilities include:

  • Provide customer service by greeting and assisting customers and responding to customer inquiries and complaints.
  • Direct and supervise employees engaged in sales, inventory-taking, reconciling cash receipts, or in performing services for customers.
  • Examine merchandise to ensure that it is correctly priced and displayed and that it functions as advertised.
  • Monitor sales activities to ensure that customers receive satisfactory service and quality goods.
  • Instruct staff on how to handle difficult and complicated sales.
  • Assign employees to specific duties.
  • Keep records of purchases, sales, and requisitions.

Knowledge You'll Use

You'll need solid knowledge in these areas:

  • Customer and Personal Service
  • Administration and Management
  • Sales and Marketing
  • English Language
  • Education and Training

Essential Skills

Success in this career requires strong skills in:

  1. Active Listening
  2. Speaking
  3. Service Orientation

Key Abilities

This career requires key abilities in:

  • Oral Comprehension
  • Oral Expression
  • Speech Clarity
  • Speech Recognition
  • Problem Sensitivity
  • Near Vision
  • Deductive Reasoning
  • Information Ordering
  • Fluency of Ideas
  • Written Comprehension

Work Style

People who excel in this career typically demonstrate:

  • Dependability
  • Leadership Orientation
  • Social Orientation
  • Cooperation
  • Achievement Orientation

What Matters in This Career

This career tends to satisfy these work values:

  • Independence
  • Relationships
  • Working Conditions
  • Support
  • Achievement

Education & Preparation

Typical Education: High School Diploma - or the equivalent (for example, GED)

Related Work Experience Needed: Over 4 years, up to and including 6 years

On-the-Job Training: Over 6 months, up to and including 1 year

Education Details: Usually requires a high school diploma or GED, though some occupations may not.

Experience Required: Some occupations may need little or no previous experience; others require several months to a year of experience. For example, landscaping and groundskeeping workers might require very little training or previous experience, while agricultural equipment operators can benefit from on-the job training.

Technology You'll Use

Popular Technologies & Software

  • Adobe Acrobat
  • Adobe Illustrator
  • Adobe InDesign
  • Adobe Photoshop
  • Apple Safari
  • Autodesk Revit
  • Facebook
  • Google Analytics
  • Google Docs
  • IBM SPSS Statistics

Tools & Equipment

  • Adjustable widemouth pliers
  • Adjustable wrenches
  • Barcode scanners
  • Cash registers
  • Credit card processing machines
  • Desktop computers
  • Hammer pliers
  • Ladders
  • Laser facsimile machines
  • Laser printers
  • Magnetic card readers
  • Money order terminals
  • PC magnetic card readers
  • Personal computers
  • Personal digital assistants PDA

Work Environment

  • Face-to-Face Discussions with Individuals and Within Teams
  • Contact With Others
  • Work With or Contribute to a Work Group or Team
  • Telephone Conversations
  • Indoors, Environmentally Controlled

Salary & Job Market

Salary PercentileAnnual Wage
Entry-Level (10th percentile)$31,120
Median$47,320
Top Earners (90th percentile)$76,560

Workers Employed Nationally: 1,113,160

Related Careers

If you're interested in this career, you might also consider:


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Occupational data sourced from the O*NET OnLine database, developed by the U.S. Department of Labor, Employment and Training Administration. Wage data from the U.S. Bureau of Labor Statistics Occupational Employment and Wage Statistics (OEWS), 2024.

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